FOR IMMEDIATE RELEASE

(Los Angeles, CA June 2nd, 2010) McCartney Multimedia, Inc. a Los Angeles based software development and creative think-tank firm today announced that clients of its' iFanz.com fan-management subscription service are now able to integrate their iFanz data collection widget into their Facebook Fan Pages.

"This solves a big part of the puzzle of how to own your own customer base, their contact info and demographics," said CEO Ruth McCartney. "At iFanz we like to say that 'Your Fanz are your Future' and with so many social media Goliaths fighting tooth and nail for the data, this gives the little "David", a magical slingshot to level the playing field." Added President Martin Nethercutt: "This new development can be considered as your Facebook V.I.P Gateway, because it is so important that your Fanz & Customers don't just feel like a number".

iFanz is an eCRM platform, operating in the online environment which allows its’ members to:

Collect Demographic Data

Create Custom Questionnaires

Email blast to specific lists, geographical targets

Embed images, links and MP3s into the email campaigns

Send personalized birthday greetings

Create coupons and run incentivized campaigns using the "Word Of Mouse" feature

Track Media Content globally online in real time

Account Set Up is free with Pro Subscription Accounts starting at $9.97 per month.  Ruth McCartney further stated:  "By adding value to the Facebook experience, we aim to offer our clients the best of both worlds!"

Instructions can be downloaded here.

iFanz.com History

Since earning childhood pocket money in Liverpool, England in the 1960s, by helping her mother Angie with Beatles' Fan Club Mail, which was delivered to her step-brother Sir Paul, Ruth has been determined to be at the cutting edge of fan management. The iFanz technology is currently in use for the music and entertainment industry, hospitality, celebrities, automotive clients, Fortune 5000 and small business.

Currently there are 5.2 million people opted in to the system.