Domain Appraisal
Domain Appraisal
Engage McCartney experts to undertake a complete corporate Digital Analysis and Appraisal of you online real-estate.
After all, you can have the best web site in the world, but if no one can find it, the name expires or the server goes down - it's a VERY costly exercise. Here are some every day scenarios you should consider:
| What domain names do you / your clients own? | When do they expire? | Who are the registrar services? | Who has the passwords? |
| If no passwords, we advise as to notarized documents needed to begin password retrieval process | Are there trademarks associated with the domains and services? | What are the trademark registration numbers and dates? | We trace opposing domain name owners |
| We determine if this a trademark infringement | What is the hosting situation - direct, co-lo, in-house etc? | Where are your off-site backups? | Who has access to those? |
| Who are the administrative managers and system administrators of your domain? | How can they be reached after-hours | What is your emergency notify process and chain of command? | Who is the billing contact? |
| Are all the contacts on file with the registrar still relevant? | What is your brand standing? | What are your competitors' brand standings? | What are your keywords and meta tags? |
| Is your site fully optimized with the max # of allowable characters? | When was the last time it was submitted to all the search engines? | Do you have BI / Google analytics plugged in? | How often do you interpret the reports of ads and BI? |
Ask This e-mail address is being protected from spambots. You need JavaScript enabled to view it to open your account and protect or establish your online real-estate.