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Welcome to the Volume 24 edition of the McCartney Newsletter.

Lots of stuff to talk about, so let's get right to it:

American Accounting Association Conference (Eastern and Western Region)

Ruth recently spoke on the subject of Big Data to 2 regional meetings of The American Accounting Association, which is the largest community of accountants in academia. Founded in 1916, they have a rich and reputable history built on leading-edge research and publications. The diversity of the membership creates a fertile environment for collaboration and innovation. Collectively, they shape the future of accounting through teaching, research and a powerful network, ensuring their position as thought leaders in accounting.

To enquire about booking Ruth to create a custom speech for your event, click here. The 2 locations were both fantastic, though very different from each other...

Southeast Region Meeting : St. Petersburg, Florida

It was Martin's birthday and what better way to celebrate than going somewhere you haven't been before?
After Ruth's presentation about "Big Data", we visited the downtown district of St. Pete and took in the Andy Warhol exhibit and then the amazing Dali collection at the Dali Museum. What a great day of art and insights into Dali's tangled mind. Seeing the paintings up close and personal, and with the excellent free audio guide, was a real eye opener.

If you don't know the story behind Dali's "Lincoln" painting, check it out here. The nights were warm, the people were very friendly and the restaurants were amazing. (See below for our "Restaurant of the Month" section).
Thank you for a great time, St. Pete. We'll be back for sure!

Western Region Meeting : Salt Lake City - Park City, Utah

Having just recently seen the let's just say "eclectic" Book Of Mormon musical here in L.A., I have to admit it was with a little anxiety that we embarked on our trip to Salt Lake City, Utah.
In the book according to Matt & Trey, Utah gets an unnecessary bad rap.

Notwithstanding the trepidation, we had a wonderful time in both SLC and Park City, the people were friendly, always having a smile on their faces and the city, especially downtown is amazing. We even found a "speak easy" underneath a bodega where you can order a drink called the "Bourdain." We won't disclose the location, because some things you just have to discover by yourself.
We enjoyed great food and visited Temple Square where we had the chance to witness the Mormon Tabernacle Choir at rehearsal. What a sound, what an experience!
After Ruth's speech, we headed up to Park City, (famous for its Sundance Film Festival) and enjoyed a couple of days of relaxation in the snow. If you're ever up there, check out "The Caledonian" managed condos. Full kitchens, laundry in the unit, Jacuzzis on the deck overlooking the ski lifts and Main Street and a great steak house on the ground floor. They have great rates when you go off-season.
All in all, we'd like to thank all the participants at the conference and the state of Utah for making us so welcome. It's another place we will visit again for sure!
Thanks again to Julie Smith David and the AAA HQ Team for organizing a great conference!

McCartney Multimedia Products & Services

First Impressions

We're currently compiling a very special presentation for branding, marketing, social media and digital presence strategy targeted towards angel investors, VCs and groups who want to protect their investment.

If you're investing in any business, assuming that the entrepreneur is also a web, mobile and marketing expert is probably a stretch. By having the creative agency on your side, we will work to present your investment in the best light possible. Here's a sneak preview:

In the meantime, have a look at the McCartney Branding Portfolio (PDF) here...

McCartney Web and Mobile Development

The new Penn & Teller SmartSite™ website is launched. The most successful show in the history of Las Vegas gets an online make-over.

These incredible guys are involved in so many additional projects, they wanted a home to showcase their various undertakings. By using our new SmartSite™ technology, this same site will automatically know what type of device is viewing it, and re-size itself accordingly. If you haven't upgraded your web presence recently to take into account tablets, smart phones, iOS and Android, please get in touch and let's talk about your options.

The Hollywood Chamber of Commerce prepped for a magical day when magicians Penn & Teller were honored with star on the fabled Walk of Fame on April 5, 2013. "We selected a great spot for the star which was unveiled at 7003 Hollywood Boulevard just steps away from the star of Houdini and right down the street from The Magic Castle!" stated Ana Martinez, Walk of Fame Producer. The Magic Castle honored Penn & Teller the following day on April 6, with the coveted "Magicians of the Year" Award.


Edge Artists

We created this Pop Up Portal / mini site for the music of indie label Edge Artists, founded by Eddie Kislinger and Gerard McMahon, best known for the iconic song "Cry Little Sister" from The Lost Boys soundtrack. Check out their other offerings here....

In Production


We have recently signed on with actress Jerrika Hinton of Grey's Anatomy as a client. She plays Stephanie, and has also appeared in Scandal and several other TV series. Her new branding, logo and SmartSite™ will be coming soon.

Jerrika Hinton is an actress and director, known for Grey's Anatomy (2005), The Roommate (2011) and A Christmas Kiss (2011).

Ciné in Concert

We are working on an Indiegogo campaign and new web presence for the forthcoming Vegas Production Ciné in Concert. It's a celebration of music, film & dance and it was created by Paula Abdul, Keith Olsen and Richard Baker. It's coming Q4 to The Venetian.

Magical History Tour Show update

The Magical History Tour
Wildhorse Pass Casino, AZ Friday, March 21, 2014

What a wonderful evening we had! In front of a packed audience, Ruth, Angie and The MopTops brought the 60's back to life! Hosted by Steve Goddard from PHX's Cool FM it was an evening of live music, amazing stories and never-before-seen images from the McCartney Family Archives – The Magical History Tour stars Angie and Ruth McCartney, who take you down the long and winding road of rock ‘n roll, providing audiences with an insider’s view of Beatlemania. The evening is a 90-minute multimedia spectacular interspersed with Beatles’ songs by the only McCartney-approved Beatles Tribute Band - The Mop Tops. (Picture taken by Martin side stage.)

Check out the home page for The Magical History Tour for more information, press releases, etc.

McCartney Group GmbH - Vienna, Austria

Fine Art from VOKA

It was a special evening at Gulfstream Park, Florida. About 350 guests accepted the invitation from serial entrepreneur Frank Stronach, and came to the first US show of the artist VOKA in Miami. Frank gave a laudatory speech of his favorite artist.

The large acrylic works impressed the visitors, among them the president of the Art Basel Miami, Bob Goodman and his wife Diane, Alon Ossip (CEO The Stronach Group), Musician KC (KC and The Sunshine Band), fashion photographer Dewayne Wise, agency chief Ivica Djurdjevic (NOA), gallery owner Gerald Hartinger, Reinhold Kiss and Raimund Carl (McCartney-Group) and Honorary Consul of Austria, Hr. Werner Stemer.

Pictured L to R are Mag. Raimund Carl, MD McCartney-Group GmbH, VOKA, Reinhold Kiss, co-founder McCartney-Group GmbH and Carina Fischer, CF Consulting, Vienna.

Another gallery event is planned in LA in October so please contact us to be placed on the invitation list.

For more on the event, please visit VOKA's web site.

Vogelhuber United Optics

On the 13th of March, 2014 McCartney Group presented Andy Wolf's Eye Wear at the renowned Vogelhuber United Optics in Neunkirchen, Austria.

The theme for the event was "Look At Austrian Art" and displayed a new collection of exquisite eyewear by Andy Wolf, accompanied by music of Violin Virtuoso Daniela Fischer. Numerous local celebrities attended and were treated to a multimedia show of Austrian Surrealist VOKA.

Producer: Carina Fischer of CF Consulting for McCartney-Group GmbH. 

Find out more about the event here...

McCartney NetWork News - (because it's all about YOU)


MyCircles.com Founder and CEO Leon Gomez stopped by from Florida to visit the L.A. support branch (i.e. McCartney Multimedia). MyCircles.com is a brand new concept in Social Dating. Imagine if Facebook and Match.com had a baby ~ only waaaaay cooler!

During his visit Leon had various meetings with industry people and investors in Los Angeles. The site will see its official launch by the end of May.

Click here to learn more.

Living in Pictures

Living In Pictures is an American rock band from Los Angeles, consisting of vocalist/bassist Jerry Gonzalez, guitarist Mike Burawski, and drummer Shane Scanlon. Their debut EP is currently being recorded and is expected to be released in the spring of 2014.
So far, five songs have been recorded and mixed. More songs are in the mixing process and are expected to be complete soon. The band is meeting regularly and working on writing new material. The group is currently lining up performances in the Los Angeles area to promote the release of their first EP.
Check out their catchy song, taped at rehearsal: "Monkey on My Back"

Joanne Tatham
Appearing at The Metropolitan Room NYC starting May 13th.

The L.A.-based jazz seductress Joanne Tatham takes us on a joyride of cinematic New York in her highly acclaimed cabaret concert "Soundtrack New York." This fast-paced guided tour of songs from films shot on the streets of Manhattan was last seen at the Cafe Carlyle in October.
"Soundtrack New York" features a veritable skyline of songs from such films as "West Side Story," "Tootsie," "Rosemary’s Baby," "Breakfast at Tiffany’s" "Funny Girl," "Midnight Cowboy," and "New York, New York."
Woman Around Town’s Alix Cohen called "Soundtrack New York" "a smart, wonderfully researched, entertaining show… Tatham is classy and accessible… an exceptional artist."

More about Joanne and the show here...

Come Fly the Friendly Freda Skies....

Angie is featured in the award-winning documentary Good Ol' Freda, a film about the Beatles' manager Brian Epstein's secretary Freda Kelly. But Freda was so much more than that. She ran the Liverpool office, the official Beatles Fan Club, wrangled the boys for autographs, kept the screaming fans happy with insider info in her newsletters and became the friend to the fans.

This fascinating film also features guests including our own Angie. We're thrilled to learn that it is showing on Delta and Virgin flights in May so now you can get your Angie fix at 30 thousand feet!

Another dear friend and colleague, Chris Alan, is launching a day at Santa Monica Airport on 18th May showing eco (gas free) cars, which promises to be a fun occasion. Clover Park, on the north side of Santa Monica Airport is a great little place, close to the museum of flying, old aircraft, a restaurant called The Spitfire Grill, with lots of World War II memorabilia and good grub.

Electric Car Guest Drive (ECGD) – West Coast – California - May 18th 2014. Noon 'til 6.   
Featuring the Tesla Model S and many other exciting new electric vehicles: Ford Focus Electric, Fiat 500e, Chevy Volt, Nissan Leaf, Smart ED, and others.
What is the Electric Car Guest Drive Tour?
A series of meet-up style gatherings will be hosted by EV Quorum car club in cities throughout California starting in May. The meet-ups feature the Tesla Model S and other new electric vehicles including the Ford Focus Electric, Fiat 500e, Chevy Volt, Nissan Leaf, Smart ED, and others.
The events will be held in 12 cities stretching from San Diego to Santa Rosa north of the San Francisco Bay Area. The West Coast events will be held on weekends from May 3 2014 to June 1 2014. There is no charge to attend. Participants wishing to drive the Tesla Model S and other electric cars may join EV Quorum club and receive an invitation to drive other members' cars.

To RSVP for the event, or register to DRIVE the Tesla you must click here. To join the EV Quorum Club (it's an insurance thing) costs $20, but you also receive quarterly copies of the EV Insider Magazine, which is a brand new EV Publication.

Club members may guest drive other club members' cars at the discretion of the car owner. Owning an electric car is not required for membership.

More information is on the Facebook event page here>>>

Dawn Bowery's beautiful coffee table book "California Dreaming - Real Life Stories of Brits in L.A." has just arrived from the printer and features Angie and Ruth. The impressive launch party at L'Ermitage was a star-studded event, and featured a gallery of all the photographs in the book. Congrats to Dawn and all the #Britweek and Visit California folks involved.

From Dawn's web site:

"The subjects of California Dreaming are as diverse and surprising as Los Angeles itself. Over these last three years I have been on a remarkable journey and have made some lifelong friends along the way. Each shoot has taken me out of my comfort zone and all over this magical city.
From actors to acrobats, butlers to boxers, I hope the stories of those who left home for the adventure of Los Angeles will inspire, entertain, and move you. May you grab every opportunity to follow your own dreams, whatever they may be and wherever they take you – enjoy your own unique journey."

For more information please visit Dawn's site.

Restaurant of the Month

Acropolis Taverna - St. Petersburg

On our travels we have encountered many restaurants, tasted many menus and have enjoyed many different environments. So, with our recent trip to St. Petersburg FL, we felt that the Acropolis Taverna should get a big nod in our newsletter as a standout location. We were only there three days but we visited twice, including celebrating Martin's birthday. If you're ever in the St. Pete area, this one is really worth a trip.

From their web site: "Acropolis Greek Taverna serves St. Petersburg and surrounding areas. It features a full bar, casual "tavern-style" dining and entertainment. Located in the heart of downtown St. Pete. This location also hosts nightly entertainment including bouzouki and belly dancing."

Recipe of The Month

Ruth's Beatles-Themed Recipes

Continuing with the Fab Four theme, here's a great salad, which Martin and I order every time we see it on a menu. It's become a running joke with a Facebook and Instagram friend who goes crazy every time we post a picture of yet another beet salad... well after eating so many of this delicious, nutritious veggie's variations, I decided to make it and home and here's my version...

Meet The Beets

2 whole beets (I like 1 red, 1 golden), ends trimmed, leave skins on.
1 tablespoon olive oil
1/2 teaspoon salt
1/2 teaspoon freshly cracked black pepper
1/3 cup pine nuts (or walnuts, almonds, cashews if they fit the budget better)
4 ounces goat cheese
Handful of dried cranberries or raisins
Chopped green/spring onion
4 cups baby greens
4 cups baby spinach
Balsamic vinegar and brown sugar


Option 1
Preheat the oven to 400 degrees F.

Wash and dry the beets and trim off the ends. Take a large sheet of aluminum foil, 12x18, and double it over. Put the beets in the middle, drizzle with olive oil and season with the salt and pepper. Bring the sides of the foil up around the beets to make a pouch. Put in the hot oven and bake until the beets are tender, about 1 hour 20 minutes. Remove from the oven and let cool. When cool enough to handle, gently peel off the skin and slice into julienne pieces, about 2 inches long by 1/2-inch thick. Chill until ready to use.

Option 2 (faster)
Trim and quarter the beets (skin on), season and microwave for 10-15 mins depending on size in an airtight casserole with some water (you can save it for Borscht stock).
Remove from microwave and plunge into an ice bath to stop cooking and chill.
Peel and slice or chop to your preferred size.

Lightly toast the pine (or other) nuts in a small sauté pan over medium-high heat for 2-3 minutes. Remove to a plate or small bowl and cool. Slice the goat cheese into 1/2-inch rounds and press the nuts onto both sides. Chill until service.

Balsamic Reduction:

Add 1/2 cup good balsamic vinegar and 2 tablespoons of brown or muscovado sugar to a non stick pan, bring to a boil, then slow down to a simmer to create a syrup.

When ready to serve, lightly toss the baby greens and the spinach together in a large bowl and dress the edge of your serving bowl with your favourite balsamic vinaigrette dressing. Toss the greens and then top with the beets and the goat cheese rounds. Drizzle with additional balsamic reduction and serve immediately.

Goes great with a glass of our client Chris Keller's Emanuel Tres Temperanillo

Angie's One Liners

Check them out on YouTube. You'll be glad you did!

PS ~ For all of you slackers who have not yet bought my book, here are the links to Amazon UK and US. And for those that HAVE, I thank you from the heart of my bottom and ask that you give me a splendid review!

Featured Artist - Elizaveta - Hero EP


Elizaveta considers herself a musical alchemist.
"Alchemy and music are similar in nature," she explains. "You throw seemingly disparate elements in a pot. If you do it correctly, they’re transmuted and something else takes form. I take opera, multiple voices, electronic beats, piano hooks, add a pop melody and create a song. Shake it all well, make sure it’s emotional and really means something, and you get something special".

We are pleased to announce that our musical friend Elizaveta has just released a new EP "Hero"

You are listening to: HERO from her recently released EP.

Geist Star Child


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